That massive media backlash against Kjellberg was inevitable there’s a point where someone is going to hold an immensely popular children’s entertainer accountable for making light of the Holocaust. It’s a fascinating and frightening rabbit hole to fall into, if you’ve got the time to look into it. I defended Kjellberg at the time, arguing that Kjellberg’s brand of childish humor was catering to his immature audience of “edgy” gamers, and that it was unfair to brand the man as something he clearly wasn’t.īut in the time since, I’ve come to understand that edgy humor and “ ironic racism ” is integral to the alt-right’s indoctrination strategy, far from a harmless joke. As such, it is suggested that there are integral links between extreme hatred and dehumanizing, violent humour.Kjellberg’s first big controversy came after the Wall Street Journal edited a compilation of all the exceedingly tasteless jokes the YouTuber made, and implicated that he was a closet neo-Nazi. The sites portray the imagining of extreme racist violence as a matter of humour and the ambivalence of their disclaimers is discussed. The meta-discourse also suggests that the extreme language of racist hatred is indicated a matter for enjoyment. It is shown that the extreme racist humour of the KKK is not just a joke, even in terms of its own meta-discourse of presentation. The meta-discourse of the sites' disclaimers is studied in relation to the justification of a joke being 'just a joke'. The analysis emphasizes the importance of examining the 'metadiscourse', which presents and justifies the humour, as much as studying the nature of the humour itself. The article studies three websites that present racist humour and display sympathies with the Ku Klux Klan. The article examines the links between humour and hatred - a topic that is often ignored by researchers of prejudice.
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